press release

18
Apr

CEO x 2: Nathan Greenberg Helms Second Agency

Arkside Marketing CEO Nathan Greenberg Takes on Additional Role as CEO of Firm Media to Drive Innovation and Growth

Arkside Marketing is proud to announce that its Chief Executive Officer, Nathan Greenberg, has been appointed as the new CEO of Firm Media, an industry-leading specialty medical marketing agency in Southern California. He had been serving in an executive consultant role and was subsequently asked to serve as their CEO. In this dual capacity, Nathan will leverage his proven leadership and strategic vision to guide Firm Media into its next exciting phase of growth and innovation.

This appointment reflects his commitment to delivering the highest quality marketing across industries and media. His ability to simultaneously helm both organizations underscores his strategic acumen and commitment to fostering growth across different ventures.

“This is an exciting opportunity to bring my executive leadership and specialized advertising skills more fully to Firm Media, an industry peer I’ve had the privilege to get to know recently,” said Nathan Greenberg, CEO of Arkside Marketing and now Firm Media. “Their talented team -like my colleagues at Arkside- are an exceptional collection of skill and commitment to customer service.”

Crucially, this new role for Nathan will not impact Arkside Marketing’s commitment to its clients. All activities, products, services, and employees remain fully focused on delivering the exceptional results our clients have come to expect. Our clients can be assured that the high level of service and personalized attention they value will not only be maintained but will continue to be a top priority.

The transition at Firm Media involves their current CEO, Chris Suchánek, moving into the unique role of Chief Strategist within the company, ensuring a smooth and collaborative evolution of their leadership. This strategic alignment will allow both organizations to benefit from a wealth of experience and forward-thinking approaches.

At Arkside Marketing, we view this as a testament to Nathan’s leadership and the strength of our internal team. We are confident in our continued success and the opportunities this new role will bring for shared learning and expanded perspectives.

About Arkside Marketing:

Arkside Marketing is a recognized marketing expert across a variety of regulated industries including automotive, law, and higher education. We provide an award-winning combination of elegant design, regulatory compliance, and positive ROI to our clients whom require a strict attention to detail.

16
Dec

News Release: Cyndi Lemke Joins Arkside Team

FOR IMMEDIATE RELEASE
December 16, 2013

From: Arkside Marketing
Media Contact:  951.444.1237
info@arksidemarketing.com

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AD AGENCY BRINGS ON NEW MARKETING TALENT

Growing Southern California ad agency brings on specialized talent for highly regulated industries.

(Moreno Valley, CA)  Arkside Marketing has retained the services of Cyndi Lemke, formerly of Soboba Casino, Target, and Kenneth Cole, to further strengthen their efforts and expertise in highly regulated industries such as law, casinos, automotive, healthcare, and education. Ms. Lemke brings a wealth of experience from her previous positions with large and small business entities.

Cyndi Lemke“At Ms. Lemke’s first contact with us, I was excited at the opportunity to bring her on board,” said Nathan Greenberg, Founder of Arkside Marketing. “Our clients expect a high level of knowledge gained through experience in complex marketing strategies. Ms. Lemke’s background makes our team much stronger in that regard.”

She has spent the last 18 years working in retail management and marketing.  Her professional passion of helping others succeed aligns well with the mission of Arkside Marketing: to solve their clients’ business challenges. Ms. Lemke said joining a company like Arkside will, “give me opportunities and a professional atmosphere not commonly found in this industry. I’m looking forward to this journey.”

Arkside Marketing is a full service advertising and marketing agency serving industries with high levels of government oversight. Arkside’s foundation is built on the harmony between traditional and digital mediums while providing the highest levels of customer service. Offered services include traditional media buying, campaign strategy, brand development, digital ad campaigns, graphic design, website development, social media, reputation monitoring, and market research.

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20
Sep

News Release: Richard Aguayo Joins Arkside Team

FOR IMMEDIATE RELEASE

Ad Agency Brings on New Sales Talent

Full service ad agency in Southern California expands and deepens experience base with multifaceted sales and management veteran.

Moreno Valley, CA (September 20, 2013) – Arkside Marketing has retained the services of Richard Aguayo to contribute a new dimension to their sales and consultation efforts. Mr. Aguayo has demonstrated an accomplished sales career over the last six years as well as managing a variety of businesses for many years before that.

“Richard was referred to me as someone with a positive attitude and deep desire to help others succeed,” said Nathan Greenberg, Founder of Arkside Marketing. “Whether it is for our clients or the other members of the Arkside team, that is the kind of attitude that I’m looking for.”

Richard AguayoHe has spent the last four years working in digital and print media, specializing in multi-media integration. He has an exceptional record of great customer service and is committed to solving clients’ marketing challenges. On his own goals and accomplishments, Mr. Aguayo had this to say, “I have a passion for assisting small to large business reach their goals through a consultant approach.”

Arkside Marketing is a full service advertising and marketing agency serving a variety of industries since 2010. Arkside’s foundation is built on the harmony between traditional and digital mediums while providing the highest levels of customer service. Offered services include media buying, campaign strategy, brand development, digital ad campaigns, graphic design, website development, social media and reputation monitoring, and market research.

27
Aug

News Release: Southern California Marketing Veteran Launches Advertising Agency

FOR IMMEDIATE RELEASE

Southern California Marketing Veteran Launches Advertising Agency

Nathan Greenberg departs his role with Moss Bros. Auto Group to create a new ad agency with a diverse team and focus on specific industries.

Moreno Valley, CA (August 26, 2013) – Regional advertising veteran Nathan Greenberg has recently resigned his position as Director of Marketing for Moss Bros. Auto Group and is launching a full-service advertising agency. The official launch date is September 9, 2013.

“I have sold media, worked at advertising agencies, and run an in-house agency for a large Auto Group. I’m very excited to finally realize my entrepreneurial dream,” said Nathan Greenberg, the founder of Arkside Marketing. With the help of startup investment and an experienced sales and design staff, Greenberg says he is optimistic about the timing of the endeavor. He cites a rebounding economy and businesses having a renewed vigor to improve their market share and become more competitive.

The first position to be filled was Senior Account Manager and that duty has been accepted by Eric Moore, of Lake Elsinore. He brings with him extensive experience in digital advertising, sales leadership, and client consultation. Of his new job, Moore said, “I am excited to work with someone that values clients as much as I do, in regards to customer service and retention. This is a great opportunity with excellent potential.” Personnel for other roles have already been found including website development and graphic design.

Clients have already signed on. “We are honored to have companies such as Precision Instrumentation and the Law Offices of Gary A. Bemis begin a relationship so early in our existence,” Greenberg said.  “We appreciate their trust and optimism and the support of our investors.”

Arkside Marketing is a full service advertising and marketing agency based in the Inland Empire and serving a nationwide clientele. Offered services include website and social media development, brand development, market research, public relations, crisis management, online marketing, radio, television, print, and outdoor advertising, promotional products, custom apparel, photography, and video. They can be found online at www.ArksideMarketing.com or on Facebook, Twitter, LinkedIn, Google+, and Instagram.